Digital Marketer Contract

Information Technology and Services

A Information Technology and Services Company

About Company

A technology consulting company that works with clients to solve complexities in managing technology projects, people and operations in Africa.


Job Description

We are looking to hire a Digital Marketer to develop, implement, track and optimize our digital marketing campaigns across all digital channels


Responsibilities

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)



Overview

  • Location Lagos (Remote)
  • Country Nigeria
  • Job Title Digital Marketer
  • Hours FullTime
  • Experience Level Intermediate
  • Salary Competitive
  • Contact Eghosa Obaseki (connect@cousant.com)
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